Creative Director, Copywriter, Idea Machine
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The New Renaissance

“The New Renaissance” was inspired by the cultural revival that is taking place within the Black community in cities across America. It celebrates the brand and the target’s passion for perfecting their craft and achieving a new era of #BlackExcellence. It featured appearances and music by Sir the Baptist and was directed by

renowned film and music video director Joseph Kahn.

The New Renaissance

The first-ever Lexus UX celebrates #BlackExcellence.

 
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